2.3.2 Industry Contexts

• What do industry contexts in online media influence?

  Production, distribution, consumption
• Regulation in online media includes laws and guidelines for data privacy and content moderation.


  True
• One example of a revenue generation strategy used by online media companies is advertising
• Why are major players in online media influential?

  Market size, user base, content impact
• One key technological factor influencing online media is the rise of streaming
• Steps in the evolution of online media technology

  1️⃣ User-generated content

  2️⃣ Social media

  3️⃣ Streaming
• What are the major players in online media known for?

  Dominating specific internet areas
• What are the key components of online media regulation?

  Laws, policies, and guidelines
• Major players in online media influence content production and distribution due to their market size and user bases.

  True
• Which online media company is the largest social media platform globally?

  Facebook
• Competition and collaboration are competing forces in the online media industry.

  False
• What is the primary revenue model for Google and Facebook?

  Advertising
• Regulation and governance in the online media industry aim to ensure lawful practices and protect consumers.


  True
• The revenue generation strategies used by online media companies are called business
• What is the impact of technological factors on online media?

  Changes in production, distribution, consumption
• Ownership and control of online media platforms can affect editorial decisions and commercial priorities.


  True
• Match the major online media company with its primary focus:

  Google ↔️ Advertising, cloud services

  Amazon ↔️ E-commerce, cloud services

  Netflix ↔️ Subscription-based streaming
• Ownership and control of online media content can impact editorial decisions.


  True
• Technological factors such as streaming and mobile access have influenced how online media is consumed.


  True
• Technological factors in online media include the impact of digital technologies on media production, distribution, and consumption
• Match the major online media companies with their core businesses:

  Facebook ↔️ Social media platform

  Google ↔️ Advertising, cloud services

  Amazon ↔️ E-commerce, cloud services

  Netflix ↔️ Subscription streaming
• Major tech companies dominate online media by controlling key digital infrastructure and platforms
• Match the strategic partnerships with the major online media companies:

  Facebook ↔️ Spotify, Netflix

  Google ↔️ Apple, Samsung

  Amazon ↔️ Netflix, Spotify
• Netflix and Spotify use a subscription model, which involves charging users a recurring fee
• Arrange the types of online media regulations from most formal to least formal:

  1️⃣ Government Regulation

  2️⃣ International Laws

  3️⃣ Self-Regulation
• Industry contexts influence how online media products are produced, distributed, and consumed.


  True
• What is the purpose of business models in online media?

  Generate revenue
• Key elements of the online media industry shape how media products are produced and consumed.


  True
• Technological factors such as user-generated content and social media have significantly impacted online media distribution
• The laws, policies, and industry guidelines that govern the online media landscape are collectively referred to as regulation
• Why is understanding the industry context crucial for analyzing online media products?

  Shapes commercial drivers
• What is the influence of major players in online media based on?

  Market size and user base
• Competition and collaboration in the online media industry are mutually exclusive forces.

  False
• Facebook competes with other social platforms for user attention
• What is the primary purpose of economic structures in the online media industry?

  Generate revenue
• Netflix generates revenue through subscriptions.

  True
• The GDPR is an example of a government regulation.
• Arrange the following technological advancements in the order of their impact on online media:

  1️⃣ User-Generated Content

  2️⃣ Social Media Platforms

  3️⃣ Streaming Services

  4️⃣ Mobile Devices
• What did user-generated content enable in the online media industry?

  Diversified media content
• The GDPR regulates data privacy for citizens in the European Union